A Positive Culture Attracts the Right Kind of Employees | Jobs2Careers Talent Insights

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A Positive Culture Attracts the Right Kind of Employees www.gnapartners.com

Think about companies like Google, GE, or Southwest Airlines and you probably get an image in your head. Perhaps the image is of slovenly-dressed techies or colorful aircraft. Whatever comes to mind is more than mere brand image. It’s a visible reflection of the company’s corporate culture. Culture defines a company as innovative and edgy, performance-driven or fun and frivolous.

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