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Create Wellness
New York,NY

Description

Marketplaces Manager

We're hiring a Marketplaces Manager to be a hands-on, execution-first operator and a true right-hand partner to the Marketplaces Lead.

This role is for someone who:

  • Lives in Amazon Seller Central and knows what it takes to win on the platform
  • Is analytical to the core obsessed with incrementality, ROAS, and profitable growth
  • Thinks about marketplaces in the context of the full business, not just one channel
  • Is obsessively organized tracks every moving piece across campaigns, listings, deals, and launches without missing a beat
  • Wants to build something, not just maintain it

You'll own day-to-day Amazon execution in collaboration with the Marketplaces Lead running PPC, catalog, PDPs, and deals. You'll have real input into channel strategy and the roadmap, playing a central role in scaling one of our biggest revenue drivers. Beyond Amazon, you'll own Target.com, Walmart.com, and Instacart end-to-end, while leading expansion into new marketplaces.

What You'll Do

Amazon Strategy & Execution

  • Run PPC end-to-end: performance audits, keyword research, campaign creation, bid/budget/keyword adjustments, and negative-term management
  • Partner with Ops on inbound planning flag coverage risks (stockouts, Buy Box suppression, velocity shifts) for visibility
  • Optimize PDPs: copy, imagery, A+ content, Brand Store, and Brand Story
  • Manage catalog: listing creation, variations, bundles, and backend attribute audits
  • Own account health and compliance: proactive monitoring, creating and resolving seller support cases, and ensuring policy adherence
  • Monitor pricing and Buy Box integrity across channels and flag suppression risks
  • Schedule and QA deals, Lightning Deals, and tentpole event participation (Prime Day, BFCM, etc.)

Marketplace Ownership & Expansion

  • Own strategy and execution across Target.com, Walmart.com, Instacart, and other marketplaces
  • Drive marketplace expansion by launching, scaling, and optimizing new channels
  • Tailor strategy to each platform what works on Amazon isn't what works on Instacart

Reporting & Analysis

  • Monitor spend, sales, ROAS, and inventory flags across all marketplaces
  • Flag anomalies fast: CVR drops, organic rank shifts, stockout risk, Buy Box loss
  • Track organic rank trends on priority keywords (Brand Analytics SQP, Helium 10)
  • Track competitors and overall market movement (search volume, BSR charts, Smart Scout)
  • Proactively surface new tests, tactics, and growth opportunities not just report on what happened

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