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Acestack LLC
Malvern,PA
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Acestack LLC
Malvern,PA
Description
Role: Marketing Automation Specialist Location: Malvern, PA - Onsite form day 1 Long Term Contract
Must Have Skills: MarTech, RedPoint, Oracle/SQL, CDP
Required Technical Skill Set
Must Have Skills: MarTech, RedPoint, Oracle/SQL, CDP
Required Technical Skill Set
- Desired overall IT Experience Range: 8-10 Years
- Domain Experience: Banking/Finance
- Proven hands-on experience with the Redpoint marketing automation platform
- Strong proficiency in Oracle/SQL, including data segmentation and targeting logic
- Good understanding of Customer Data Platforms (CDP) and omnichannel marketing workflows
- Design, implement, and optimize omnichannel marketing campaigns using Redpoint
- Manage advanced segmentation, targeting, and personalization strategies
- Build, monitor, and maintain customer workflows and journey orchestration
- Conduct A/B testing and analyze campaign performance metrics to drive optimization
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