Senior Vice President, Programmatic

The Senior Vice President, Programmatic reporting to the Executive Vice President, Partnerships will play a key role on overseeing Programmatic Video for one of our biggest clients. The SVP is expected to deliver both client success and the strategic evolution of the Programmatic client team. This includes spearheading organizational initiatives that enhance operational efficiency, expand revenue opportunities, and improve team capabilities. Acting as a senior representative of the performance media division, the SVP plays a critical role in client relationships and industry presence, promoting the agency's expertise and thought leadership within the marketplace.

Responsibilities

• Strategic Leadership: Demonstrates expertise in programmatic media strategy, with a particular focus on video, positioning the agency as an industry innovator through high-impact initiatives, and regularly contributing to internal knowledge-sharing and external industry engagements
• Marketplace Understanding: Deep technical marketplace understanding across full programmatic ecosystem (DSP, SSP, Clean Rooms, Partners etc), with a focus on adapting strategies to deliver client success particularly in the Video & Upfront marketplace
• Drive for Results: Holds accountability for teams delivering exceptional performance and financial outcomes across multiple lines of business, ensuring that all initiatives exceed performance targets and drive sustained growth
• Innovation: Consistent history of delivering innovation across planning, buying & measurement with a particular emphasis on Tier 1 Video, with a deep knowledge of the upfront marketplace
• Client Focused: Cultivates high-level, strategic relationships with top-tier client stakeholders, ensuring the agency is viewed as a long-term, indispensable business partner
• Fiscal Accountability: Oversees financial performance by expanding relationships with current clients, identifying upsell opportunities, and takes a leading role in new business activity
• Growth Generation: Identify growth opportunities, delivering new business development efforts drive organic growth and client retention
• Cross-Functional Collaboration: Strengthening relationships across departments to build a holistic view of the agency's needs and align on joint objectives.
• Staffing & Scoping: Oversees client-level staffing including account assignments and resource management
• Thought Leadership: Sharing strategic insights and suggesting new initiatives to guide the agency's direction and innovation efforts
• Team Development: Holds accountability for teams delivering exceptional performance and financial outcomes across multiple client portfolios, ensuring that all initiatives exceed performance targets and drive sustained growth

Qualifications

• B.S. or B.A., preferably in Marketing or Advertising preferred but not required
• 12+ years in performance media; with an emphasis on Programmatic media, particularly Video & CTV
• 7+ years with increasing responsibility within an agency or media company
• 8+ years of people management experience
• Programmatic Marketing subject matter expertise
• Excellent interpersonal, verbal, written communication, and presentation skills
• Ability to lead projects from start to finish, working with internal and external teams to make decisions and maintain forward momentum
• High level of competence in MS Office products; demonstrated advanced Excel and PowerPoint skills
• Excellent time management / project management skills, with ability to manage detail work and communicate project status effectively to all levels

Additional Information

Our Publicis Groupe motto "Viva La Diffrence" means we're better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.

If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance@publicis.com. All your information will be kept confidential according to EEO guidelines.

Compensation Range: $195,000- $200,000. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 6/1/2025.

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